A data management solutions provider aimed to expand their capabilities to new product sets. They needed assistance in exploring new propositions and building commercial offerings to effectively present to different target audiences.
Proposition Expansion: Explored new propositions around expanding data management capabilities, identifying potential new product sets that could enhance their market offering.
Commercialisation: Assisted in building and commercialising the new offerings, ensuring they were effectively presented to various target audiences.
Expanded Product Offerings: Successfully included new product sets that aligned with market demands and customer needs.
Market Perception: The new offerings were well-received by different audiences, enhancing the provider’s market perception.
Business Growth: The new product sets contributed to overall business growth and diversification, positioning the company for further expansion.
