A professional services business with in-house technology aimed to develop and launch a new SaaS solution. They needed assistance in sourcing a development team and creating a comprehensive go-to-market (GTM) strategy.
Development Team Sourcing: Helped the business source a capable development team to build the new SaaS solution, ensuring the right technical expertise and project management skills were in place.
Commercial and GTM Strategy: Developed a comprehensive commercial and GTM strategy for the new product, targeting both existing and new clients, and ensuring a successful market launch.
